For almost seventy years the National Association of Norwegian Architects has provided the architectural profession with an arena for debate, critical thinking and industry news with its periodical Arkitektnytt. We redesigned Arkitektnytt’s brand identity, as well as the layout of the periodical in both physical and digital format.
Arkitektnytt is a seasoned journal of in-depth writing—the redesign builds on its heritage and substantiates its professional standing, while making it stand apart in the modern market. By transitioning from glossy magazine to an identity-bearing newspaper format, it gave the new publication an air of pride and craft. It all comes together with the help of Åge Peterson’s illustrations, which are made to fit the changing colour scheme for each issue. The illustrations, along with the varying colours schemes, introduces a playful aspect to the otherwise strict layout.
The Arkitektnytt masthead is based on Kris Sowersby’s Founders Grotesk; its simplicity and clear, architectural-like lines makes it ever relevant. Paired with Tiempos, also by Sowersby, the typography throughout Arkitektnytt is arranged to be symbiotic, levelled and tight. The rigid type helps solidify the professional weight of the written content—while ensuring a pleasurable reading experience.